Boston BID responsive website design. Clutch Creative Co. Burlington, VT
Boston BID responsive website design. Clutch Creative Co. Burlington, VT

Downtown Boston

Promoting a vibrant community

The Downtown Boston Business Improvement District board represents the cross-section of Boston’s business community found in the downtown district and is responsive to property owners, retailers and residents.

Boston BID needed a tool that would support business owners, residents, developers, and organizations located in the area and a way for visitors to navigate the area. Our solution offered UX planning to streamline interactions and  a responsive UI design to elevate the downtown’s brand and reputation, support economic development, and attract more visitors.


How We Helped

UX Planning
UI Design

Contracted and developed by:
Blue House Group

Boston BID homepage website design


UX Planning & UI Design

Our initial task was to understand the needs of the organization and restructure the content to support business listings, events, development projects and resident services. We used interactive prototypes to optimize the user experience and provided website design that looks great on any device.

Boston BID responsive website design event calendar. Clutch Creative Co. Burlington, VT


Event Calendar

A key feature is the Events Calendar which organizes the thousands of events going on in downtown Boston. Providing the ability for users to filter by day, week and month allows them to find relevant events as quickly as possible.

Boston BID responsive website design - location mapping feature. Clutch Creative Co. Burlington, VT


Location Mapping

Each members is represented on an interactive map and allows users to discover businesses, restaurants, shopping and attractions. In addition users can use the map to locate parking, wifi spots, ATMs and historical landmarks.

Boston BID responsive website design location mapping


Business Listings

Each business within the district is represented on their own page which allows users to find business details, hours of operation and nearby businesses, dining, nightlife and historical landmarks.

Boston BID responsive website design. Clutch Creative co. Burlington, VT website design.
Boston BID responsive website design. Clutch Creative co. Burlington, VT website design.
Boston BID responsive website design - Clutch Creative Co. Burlington, Vermont
Boston BID responsive website design - Clutch Creative Co. Burlington, Vermont
Boston BID responsive website design - Clutch Creative Co. Burlington, Vermont